Our Story

It all started back in the early days of 2018. Two friends (Clara and Megan) were tired of the choices they had. 

Stunning hoodies that had atrocious designs on them. They went from an 8 to a 3.

You've probably seen them. A gorgeous pastel hoodie with a dainty slogan that reads "babe" or "honey".

Cute, right?

Then you look on the back and there's an obnoxious design. You put it back and move on, sighing at the disappointment. 

We decided to designed our own pieces instead. 

After months of designing and loving what we had made, we had nothing, just a few items of clothing for ourselves.

It was time to take things seriously.

As we had no idea where to start, we needed some help.

Some people replied to our emails, many ignored them.

At the time we were struggling, questions like "how do we make a website" and "do you think it will be a waste of time" were being asked 24/7.

Luckily, one of the people that replied knew how to develop websites.

Some people weren't as focused as much as we were.

It was a rough time. 

After losing 7 of the people that replied, we were left with 3. 

Being as determined as we were, we kept going.

Tweaking our website, reaching out to small accounts on Instagram to promote us in exchange for a free tshirt, phone cases and other cute stuff.

Just a few days after more than half our team deserted, we struck gold.


3 sales in one day.

Shocked? No, more than that.

Absolutely ecstatic. 

And those who stayed are still with us today, growing as fast as ever.

But the ones who deserted?

They got nothing. 

But you're here now, you're apart of our family!

And the rest is history.

Nothing is impossible, rules are set in place to keep us within the game. To follow society and live normal, unfulfilling lives.  

Be more than that, build your own empire and live your life the way you want to. Whether it's at home with some cute puppies in a small town or next to a beach full of beautiful views that allows you to make everlasting memories. 

The year is yours and you only have one shot at making your dreams a reality.

Don't let anyone stop you from being you

Thank you for believing in us, your support means the world to us.
You can read reviews from past customers here to see what other people think to Elarah. 
Have a lovely day hun, go and do something amazing!